Dr Mayson’s had a cult following offline—prescription-only products, glowing patient referrals, and a quietly fierce reputation. But none of that converts on a product page. I took decades of clinical trust and built a brand system that could hold its own online: medically sharp, visually clean, and built to sell without selling out.

dr mayson's skincare

White box with the logo and text 'Dr. Mayson’s Skincare' partially covered by shadows.

My ideal client, my ideal skincare...

Working with clients I fully believe in and back is a part of my business structure, I need to know a product I'm building is one I would use myself to do my best work.

Dr Mayson's Skincare is a truly good product – we worked tirelessly to bring a dream to life. The dream of a retired cosmetic doctor/surgeon who had success reviving so many clients' skin by both rejuvenating and helping to clear up acne, both of which have been my own skin concerns.

While creating the brand, I was lucky enough to trial the program, and the results within weeks helped me know exactly what positioning was needed and how we could showcase this. Once they had the rest of the products ready, I also got to sample those and this is when I truly fell in love with the experience of application. A sensory, luxurious moment, backed with science? Count me in!

Clear liquid pouring from a tilted white bottle labeled Skin Rejuvenation Program by Mayson S.
Tube of Dr. Mayson’s Ultimate Reversal Eye Cream partially inside a white quilted Chanel purse with a gold chain strap.Before and after photos showing significant improvement in facial skin with reduced redness and acne after Dr. Mayson’s anti-acne program.White box with the logo and text 'Dr. Mayson’s Skincare' partially covered by shadows.Promotional infographic for Dr. Mayson’s skincare brand featuring a photo of Dr. George Mayson, his achievements in cosmetic surgery, and details about his signature skin rejuvenation and anti-acne programs with product images and benefits.
Dr Mayson's Skin Rejuvenation Program skincare bottles and instruction card arranged with a branded box in the background.Dropper releasing a drop of clear liquid with text explaining the importance of skin acclimatising gradually for maximum effectiveness.Two white skincare product bottles labeled Dr. Mayson’s Skin Rejuvenation Program and Anti-Acne Program with a dropper, featuring a testimonial quote about improving skin appearance.Two Dr. Mayson’s skincare bottles labeled Anti-Acne Program and Skin Rejuvenation Program, Phase 1, on a dark surface.Three white bottles of Dr. Mayson’s Skin Rejuvenation Program, labeled Phase 1, Phase 2, and partially visible third bottle, against a black background.
Comparison of a person's cheek before and after 8 weeks of skin rejuvenation, showing reduced pores, pigmentation, blotchy patches, and breakouts with a more even and bright skin tone.Bottle of Dr. Mayson's Triple-B Hydra Serum with Niacinamide on a wooden surface with a small drop of serum beside it.Text about glycolic acid as a hero active ingredient with its chemical structure and benefits for skin transformation.Dr. Mayson's Skin Rejuvenation Program bottles labeled Phase 1 and Phase 3 with sample droppers and a white box in the background.

"I have worked with Kate Edwards at The Brandologist over the last 2-3 years and found her to be one of the best designers I have ever worked with. Apart from her design skills, she is a pleasure to work with - always obliging and going the extra mile to deliver what her client is looking for. Highly recommend!"

– Dr George Mayson