We had constraints to think through with the design being in-store, we worked to get the brand launched and working as seamlessly as possible, while still showing a standout sub-brand.
Developed packaging designs and in-store support material for fast-fashion jewellery brand with high turnover and trend velocity. Focus was on clean layout, high-speed execution, and system scalability.
Branding / Signage
Improved clarity and speed in design-to-print flow, allowing for smoother launches and consistent visual alignment in-store.
Visuals distributed across store networks in AU and international regions. Packaging templates adopted across multiple seasonal cycles.